Monatsarchiv für September 2008

 
 

Adidas rolls out digital campaign to push London 2012 adiZones sport initiative

Adidas is rolling out a grass roots digital and street marketing campaign in support of its adiZones initiative that aims to get young Londoners participating in sport.

From: http://rss.feedsportal.com/feed/nmarss/news
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Bounty adds portal to reach new dads

Parenting brand Bounty plans to launch a portal for dads, in a bid to replicate the success of its online mums club.

From: http://rss.feedsportal.com/feed/nmarss/news
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Poor ecommerce puts customers off physical stores too

Some 57% of online shoppers would be less likely to buy from a brand offline if they experienced problems online, according to research by Harris Interactive and Tealeaf Technology.

From: http://rss.feedsportal.com/feed/nmarss/news
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New Football Pools opens on MySpace to grow users

New Football Pools, formerly known as the Littlewoods Pools, has launched on social network MySpace as part of its comeback.

From: http://rss.feedsportal.com/feed/nmarss/news
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Lipsy launches website to build on global appeal

British fashion brand Lipsy is to launch a site to drive global sales and build an online community.

From: http://rss.feedsportal.com/feed/nmarss/news
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Lastminute.com appoints Karmarama to £4m ad account

Lastminute.com has appointed Karmarama to handle its £4m advertising account, following a five-way pitch against undisclosed agencies. It was previously handled by Farm although it not thought to have repitched.



From: http://rss.mad.co.uk/breakingnews
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The Conservatives overhaul website and launch blog

The Conservative party has overhauled its website in a bid to engage supporters online.



From: http://rss.mad.co.uk/breakingnews
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GNM names Happold multimedia chief

Guardian News and Media (GNM) has appointed Tom Happold to the newly created position of head of multimedia.



From: http://rss.mad.co.uk/breakingnews
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Nike reports decline in profits

Nike Inc has reported a 10% decline in first-quarter profits to 0.5m (£277.9m) despite a 17% increase in revenue. It has attributed the decline to exchange rates and a one-off tax benefit in the same period last year.



From: http://rss.mad.co.uk/breakingnews
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Virgin Media reports surge in on-demand

Virgin Media has revealed it saw a “massive” increase in on-demand viewing over the first eight months of the year. It claims half of its 3.5 million viewers are now using the service.



From: http://rss.mad.co.uk/breakingnews
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